Privacy policy

1) Information on the collection of personal data and contact details of the person responsible.

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data that can be used to identify you personally.

1.2 The responsible party for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Anakena GmbH & Co. KG, Ulrich-Corti-Str. 10, 81249 Munich, Germany, Tel.: +49 (0)89 32309601, Fax: +49 32221342755, E-Mail: info@anakena.de. The controller of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you call up our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you reached the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and allow your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period of time, which may differ depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.

In part, the cookies serve to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b DSGVO either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a DSGVO in the case of consent given, or in accordance with Art. 6 para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

4) Contacting

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of the use of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 (1) lit. f DSGVO. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case when the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

5) Data processing when opening a customer account and for contract processing

Pursuant to Art. 6 para. 1 lit. b DSGVO, personal data will continue to be collected and processed if you provide it to us for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiration of these periods, unless you have expressly consented to a further use of your data or a legally permitted further use of data was reserved by our side.

6) Use of single sign-on procedures

Facebook Connect

On our website, you can use the social plugin "Facebook Connect" of the social network Facebook, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), to create a customer account or to register using the so-called single sign-on technology, if you have a Facebook profile. You can recognize the social plugins from "Facebook Connect" on our website by the blue button with the Facebook logo and the inscription "Log in with Facebook" or "Connect with Facebook" or "Log in with Facebook" or "Sign in with Facebook".

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook Inc. server in the USA and stored there. These data processing operations are carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of Facebook's legitimate interest in displaying personalized advertising based on your surfing behavior.

By using this "Facebook Connect" button on our website, you also have the option of logging in or registering on our website using your Facebook user data. Exclusively if you give your express consent in accordance with Art. 6 (1) lit. a DSGVO prior to the registration process on the basis of a corresponding notice about the exchange of data with Facebook, we receive the general and publicly accessible information stored in their profile when using the "Facebook Connect" button from Facebook, depending on your personally made data protection settings at Facebook. This information includes the user ID, name, profile picture, age and gender.

We would like to point out that, following changes to Facebook's data protection conditions and terms of use, there may also be a transfer of your profile pictures, the user IDs of your friends and the friends list if these have been marked as "public" in your privacy settings on Facebook when you give your consent. The data transmitted by Facebook will be stored and processed by us for the creation of a user account with the necessary data (title, first name, last name, address data, country, e-mail address, date of birth), if these have been released by you at Facebook for this purpose. Conversely, data (e.g. information on your surfing or purchasing behavior) may be transferred from us to your Facebook profile based on your consent.

The consent given can be revoked at any time by sending a message to the responsible person named at the beginning of this privacy policy.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, can be found in Facebook's privacy policy: https://www.facebook.com/policy.php

If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the loading of Facebook plugins with add-ons for your browser, e.g. with "Adblock Plus" (https://adblockplus.org/de/).

7) Use of customer data for direct marketing purposes

7.1 Subscribe to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you information about our offers on a regular basis. Mandatory information for sending the newsletter is only your e-mail address. The provision of further data is voluntary and will be used to address you personally. For sending the newsletter we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter after you have expressly confirmed that you consent to receiving newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on an appropriate link.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a DSGVO. When you register for the newsletter, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of addressing you in an advertising manner by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the person responsible mentioned at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data in a manner that goes beyond this, which is permitted by law and about which we inform you in this declaration.

7.2 Newsletter dispatch via MailChimp
Our email newsletters are sent via the technical service provider The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http://www.mailchimp.com/), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 para. 1 lit. f DSGVO and serves our legitimate interest in the use of a promotional, secure and user-friendly newsletter system. Please note that your data is usually transferred to a MailChimp server in the USA and stored there.
MailChimp uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the sent emails contain so-called web beacons or tracking pixels, which are single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked on. With the help of the web beacons, Mailchimp automatically creates general, non-personal statistics about the response behavior to newsletter campaigns. However, on the basis of our legitimate interest in the statistical evaluation of newsletter campaigns for the optimization of promotional communication and better targeting of recipient interests, the web beacons also collect and utilize data of the respective newsletter recipient (mail address, time of retrieval, IP address, browser type and operating system) in accordance with Art. 6 para. 1 lit f DSGVO. This data allows an individual conclusion to be drawn about the newsletter recipient and is processed by Mailchimp for the automated creation of statistics that reveal whether a particular recipient has opened a newsletter message.
If you wish to deactivate the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
MailChimp may also use this data itself in accordance with Art. 6 (1) (f) DSGVO on the basis of its own legitimate interest in the needs-based design and optimization of the service, as well as for market research purposes, for example to determine which countries the recipients come from. However, MailChimp does not use the data of our newsletter recipients to write to them itself or to pass them on to third parties.
To protect your data in the USA, we have concluded a data processing agreement ("Data Processing Agreement") with MailChimp based on the standard contractual clauses of the European Commission to enable the transfer of your personal data to MailChimp. This data processing agreement can be viewed at the following internet address if you are interested: https://mailchimp.com/legal/data-processing-addendum/
You can view MailChimp's privacy policy here:
https://mailchimp.com/legal/privacy/

8) Data processing for order processing

8.1 In order to process your order, we work together with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the framework of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we will inform you explicitly about this below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b DSGVO.

8.2 Use of special service providers for order processing and handling

- Billbee
The order is processed via the service provider "Billbee" (Billbee GmbH, Paulinenstrasse 54, 32756 Detmold). Name, address and, if applicable, other personal data will be passed on to Billbee in accordance with Art. 6 Para. 1 lit. b DSGVO exclusively for the purpose of processing the online order. Your data will only be passed on to the extent that this is actually necessary for the processing of the order. Details of Billbee's data protection and its privacy policy can be viewed on Billbee's website at "billbee.io".

8.3 Transfer of personal data to shipping service providers

- DHL
If the goods are delivered by the transport service provider DHL (DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany), we will pass on your e-mail address to DHL in accordance with Art. 6 Para. 1 lit. a DSGVO prior to delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this in the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b DSGVO. The disclosure is made only to the extent necessary for the delivery of goods. In this case, prior coordination of the delivery date with DHL or delivery notification is not possible.
The consent can be revoked at any time with effect for the future vis-à-vis the responsible person named above or vis-à-vis the transport service provider DHL.

8.4 Use of payment service providers (payment services)

- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer takes place in accordance with Art. 6 para. 1 lit. b DSGVO and only insofar as this is necessary for the payment processing.
PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check in terms of the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The creditworthiness information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on data protection, including information on the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- IMMEDIATELY
If you select the payment method "SOFORT", the payment will be processed by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we will pass on your information provided during the ordering process, together with information about your order, in accordance with Art. 6 (1) lit. b DSGVO. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on for the purpose of payment processing with the payment service provider SOFORT and only insofar as it is necessary for this purpose. You can find more information about SOFORT's privacy policy at the following Internet address: https://www.klarna.com/sofort/datenschutz

9) Use of social media: social plugins

9.1 Facebook plugins with Shariff solution

Our website uses so-called social plugins ("plugins") of the social network Facebook, which is operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plugins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with Facebook's servers. When you click on the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (possibly after entering your login data).

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, can be found in Facebook's privacy policy: https://www.facebook.com/policy.php

9.2 LinkedIn as default plugin

Our website uses so-called social plugins ("plugins") of the online service LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). You can recognize the LinkedIn plugins by the LinkedIn logo or the "Recommend" button on our website.

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of LinkedIn. The content of the plugin is transmitted by LinkedIn directly to your browser and integrated into the page. Through this integration, LinkedIn receives the information that your browser has accessed the corresponding page of our website, even if you do not have a LinkedIn profile or are not currently logged in to LinkedIn. This information (including your IP address) is transmitted by your browser directly to a LinkedIn server in the USA and stored there.

If you are logged in to LinkedIn, LinkedIn can directly assign your visit to our website to your LinkedIn account. If you interact with the plugins, this information is also transmitted directly to a LinkedIn server and stored there. The information is also published on your LinkedIn account and displayed there to your contacts.

The described data processing operations are carried out in accordance with Art. 6 para. 1 lit.f DSGVO on the basis of LinkedIn's legitimate interests in displaying personalized advertising in order to inform other users of the social network about your activities on our website and for the needs-based design of the Linkedin service.
If you do not want LinkedIn to assign the data collected via our website directly to your LinkedIn account, you must log out of LinkedIn before visiting our website. You can also object to the loading of the LinkedIn plugins and thus the data processing operations described above for the future with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/).

The purpose and scope of the data collection and the further processing and use of the data by LinkedIn, as well as your rights in this regard and setting options for protecting your privacy, can be found in LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy

9.3 LinkedIn plugin as shariff solution

Our website uses so-called social plugins ("plugins") of the online service LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn").

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plug-ins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with the servers of LinkedIn. When you click on the button, a new browser window opens and calls up the LinkedIn page, where you can interact with the plugins there (possibly after entering your login data).

The purpose and scope of the data collection and the further processing and use of the data by LinkedIn, as well as your rights in this regard and setting options for protecting your privacy, can be found in LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy

10) Use of social media: videos

Youtube video use

This website uses the Youtube embedding function to display and play videos from the provider "Youtube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

The extended data protection mode is used here, which, according to the provider, only triggers the storage of user information when the video(s) is/are played. If the playback of embedded Youtube videos is started, the provider "Youtube" uses cookies to collect information about user behavior. According to information from "Youtube", these are used, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive behavior. If you are logged in to Google, your data is directly assigned to your account when you click on a video. If you do not want the assignment with your profile at YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation is carried out in particular in accordance with Art. 6 (1) lit. f DSGVO on the basis of Google's legitimate interests in the insertion of personalized advertising, market research and/or needs-based design of its website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. The use of YouTube may also result in the transmission of personal data to the servers of Google LLC. in the USA.
Independently of a playback of the embedded videos, a connection to the Google network is established each time this website is called up, which may trigger further data processing operations without our influence.

For further information on data protection at "Youtube", please refer to the Youtube terms of use at https://www.youtube.com/static?template=terms and in Google's privacy policy at https://www.google.de/intl/de/policies/privacy

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website.

11) Online marketing

Facebook Pixel for the creation of Custom Audiences (without Cookie Consent Tool)
Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
If a user clicks on an ad placed by us that is played on Facebook, an addition is added to the URL of our linked page by Facebook Pixel. If our site allows data to be shared with Facebook via Pixel, this URL parameter is inscribed in the user's browser via a cookie that our linked site sets itself. This cookie is then read by Facebook Pixel and enables the data to be forwarded to Facebook.
With the help of the Facebook pixel, it is possible for Facebook, on the one hand, to determine the visitors to our online offer as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. This allows us to further evaluate the effectiveness of the Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion").
The data collected is anonymous for us, so it does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/) may use. The data may enable Facebook and its partners to serve ads on and off Facebook.
The data processing associated with the use of the Facebook Pixel is carried out on the basis of our overriding legitimate interest in the evaluation, optimization and economic operation of our online offering and our advertising measures pursuant to Art. 6 (1) lit. f DSGVO.
The information generated by Facebook is usually transmitted to a Facebook server and stored there; this may also involve transmission to the servers of Facebook Inc. in the USA. To object to the collection by the Facebook pixel and the use of your data for the display of Facebook ads altogether, you can set an opt-out cookie by clicking on the link below, which deactivates the Facebook pixel tracking:
Disable Facebook Pixel
This opt-out cookie works only in this browser and only for this domain. If you delete your cookies in this browser, you must click the link above again.
As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

12) Tools and other

12.1 - DATEV
We use the cloud-based accounting software of DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany ("DATEV") to handle our accounting.
DATEV processes incoming and outgoing invoices and, where applicable, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a semi-automated process.
If personal data is also processed in this context, the processing is carried out in accordance with Art. 6 (1) f DSGVO on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
For more information about DATEV, the automated processing of data, and data protection regulations, please see https://www.datev.de/web/de/m/ueber-datev/datenschutz/

12.2 consentmanager
This website uses the cookie consent tool from consentmanager, Jaohawi AB, Håltegelvägen 1b, 72348 Västerås, Sweden ("consentmanager") to obtain effective user consent for cookies and cookie-based applications that require consent.
By integrating a corresponding JavaScript code, users are shown a banner when they call up the page in which they can give their consent to certain cookies and/or cookie-based applications by setting a check mark. The tool blocks the setting of all cookies requiring consent until the respective user grants the corresponding consent by setting a check mark. This ensures that cookies of this type are only set on the user's end device if consent has been granted.
To enable the cookie consent tool to clearly assign page views to individual users and to individually record, log and store the consent settings made by the user for a session duration, certain user information (including the IP address) is collected by the cookie consent tool when our website is called up, transmitted to consentmanager's servers and stored there.
This data processing is carried out in accordance with Art. 6 (1) f DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
Further legal basis for the described data processing is furthermore Art. 6 para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
For more information on consentmanager's use of data, please refer to consentmanager's privacy policy at https://www.consentmanager.de/privacy.php.

12.3 Google reCAPTCHA

On this website we also use the reCAPTCHA function of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This function is primarily used to distinguish whether an input is made by a natural person or is abused by machine and automated processing. The service includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google and is carried out in accordance with Art. 6 (1) lit. f DSGVO on the basis of our legitimate interest in determining individual ownership on the Internet and the prevention of abuse and spam. In the context of the use of Google reCAPTCHA, there may also be a transmission of personal data to the servers of Google LLC. in the USA.

Further information on Google reCAPTCHA as well as Google's privacy policy can be found at: https://www.google.com/intl/de/policies/privacy/

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

12.4 - Google Maps
On our website, we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps to visually display geographical information. By using this service, our location is shown to you and a possible approach is facilitated.
Already when calling up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there, this may also result in a transmission to the servers of Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of Google's legitimate interest in the display of personalized advertising, market research and / or the design of Google websites to meet the needs. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.
You can read Google's terms of use at https://www.google.de/intl/de/policies/terms/regional.html see the additional terms of use for Google Maps at https://www.google.com/intl/de_US/help/terms_maps.html
Detailed information on data protection in connection with the use of Google Maps can be found on the Google website ("Google Privacy Policy"): https://www.google.de/intl/de/policies/privacy/
As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

12.5 - Wordfence
For security purposes, this website uses the "Wordfence" plugin, a service provided by Defiant Inc, 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter "Wordfence"). The plugin protects the website and related IT infrastructure from unauthorized third-party access, cyber attacks, and viruses and malware. Wordfence collects the IP addresses of users and, if necessary, other data about your behavior on our website (in particular, URLs called up and header information) in order to detect and prevent illegitimate page accesses and threats. In the process, the captured IP address is compared with a list of known attackers. If the captured IP address is identified as a security risk, Wordfence can automatically block it from accessing the site. The information collected in this way is transferred to a server of Defiant Inc. in the USA and stored there.
The described data processing is carried out pursuant to Art. 6 (1) lit. f DSGVO on the basis of our legitimate interests in protecting the website from harmful cyber attacks and in maintaining structural and data integrity and security.
Defiant Inc. invokes the standard data protection clauses according to Art. 46 sentence 2 lit. c DSGVO as the legal basis for the transfer of data to the USA.
If visitors to the website have login rights, Wordfence also sets cookies (= small text files) on the end device used by the visitor. With the help of the cookies, certain location and device information can be read, which enables an assessment of whether the login-authorized access originates from a legitimate person. At the same time, access rights can be evaluated via the cookies and released via a site-internal firewall according to the authorization level. Finally, the cookies are used to register irregular access by site administrators from new devices or new locations and to notify other administrators about this.
These cookies are only set if a user has login rights. Wordfence does not set cookies for site visitors without login rights.
If personal data is processed via the cookies, the processing is carried out in accordance with Art. 6 para.1 lit f. DSGVO on the basis of our legitimate interest in preventing illegitimate access to the site administration and defense against unauthorized administrator access.
We have entered into a Data Processing Agreement with Defiant Inc. under which we require the company to protect the data of site visitors and not to disclose it to third parties.
For more information about Defiant Inc.'s data use for Wordfence, please see Wordfence's privacy policy at. https://www.wordfence.com/privacy-policy/.

13) Rights of the data subject

13.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise prerequisites:

  • Right to information according to Art. 15 DSGVO;
  • Right to rectification pursuant to Art. 16 DSGVO;
  • Right to erasure according to Art. 17 DSGVO;
  • Right to restriction of processing pursuant to Art. 18 DSGVO;
  • Right to information pursuant to Art. 19 GDPR;
  • Right to data portability according to Art. 20 DSGVO;
  • Right to revoke consent given in accordance with Art. 7 (3) DSGVO;
  • Right to lodge a complaint pursuant to Article 77 of the GDPR.

13.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of the storage of personal data

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of processing and - if relevant - additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent pursuant to Art. 6 (1) a DSGVO, this data is stored until the data subject revokes his or her consent.

If there are legal retention periods for data that is processed within the scope of legal business or similar obligations on the basis of Art. 6 Para. 1 lit. b DSGVO, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for the fulfillment of the contract or the initiation of the contract and/or there is no legitimate interest on our part to continue storing it.

When processing personal data on the basis of Art. 6(1)(f) DSGVO, this data is stored until the data subject exercises his or her right to object pursuant to Art. 21(1) DSGVO, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct marketing based on Art. 6 (1) lit. f DSGVO, this data is stored until the data subject exercises his or her right to object pursuant to Art. 21 (2) DSGVO.

Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

 
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